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The bright side of dataprivacy compliance: 5 value-driven opportunities for retailers madhav Thu, 08/31/2023 - 05:20 Failing to keep up with dataprivacy legislations, such as General Data Protection Regulation (GDPR) or the California Consumer Privacy Act (CCPA) can harm a brand’s bottom-line and public reputation.
First it is important to understand the different degrees of dataprivacy. Degrees of privacy. Data explicitly provided by the user is considered “zero-party” data. In ecommerce, this commonly comes in the form of a registration, a review, or a purchase. Data collection red flags. E-commerce impacted.
While APIs help businesses accomplish many strategic and operational goals, simplify software development and improve user experience, they are not without risks. Because APIs connect services and transfer all types of data, including sensitive data, APIs are vulnerable to attacks that may result in costly data breaches.
Prioritize protection of patient data Digital marketing in healthcare often involves the collection and storage of sensitive patient information through various channels. Mitigating financial risks No one wants to face the financial repercussions of a healthcare cybersecurity incident.
For eCommerce businesses and all companies that rely on developing a strong consumer reputation built on trust, vigilance and security are key. Mandate cybersecurity and dataprivacy awareness training for all IT and marketing personnel to reinforce best practices.
The use of IoT technologies holds enormous potential in practically every segment of human enterprise – government, banking and finance, healthcare, retail, agriculture, and ecommerce to name a few. But making the IoT work requires trust in the devices and the data they collect.
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